Archive for June, 2012

A Survey Of How Early Career Business Travellers Select Their Hotels

A recently completed survey (Summer 2011) of hotel purchase behavior indicates some potentially troubling news for hoteliers. In particular, this research reveals a significant weakness in hotel brand recognition. About the Survey When I started my business career, travel arrangements were regimented.  All requests went through the office travel department – our own in-house travel […]

Read more